The Lowdown On Instagram Video Ads

The Lowdown On Instagram Video Ads


John Wogan

The Lowdown On Instagram Video Ads

Instagram users watch a lot of videos. Over the last couple of years viewing rates for videos on Instagram have increased by 80% With this in mind, Instagram have now made it very easy for businesses to create Video Ads to promote their brands and their products and services.

Right now 25% of Instagram Ads are Video Ads and the number is growing. With Instagram being a visual platform it makes perfect sense for you to create compelling videos in order to increase your following, drive traffic to your website or online store and increase your conversions.

You can create a really attention grabbing Video ad with a video file or an animated GIF. Videos are a really great way to showcase your business and the best ones have very high engagement levels. Here we will provide you with the complete lowdown on the specifications for video ads.

General Specifications

There are different sizes of Video Ad which we will discuss in detail a little later. There are a few general specifications that you need to know about:

* All popular video formats supported such as MP4 and MOV. You can also use GIF format

* The maximum video file upload size is 4 GB

* The maximum duration of a video is 120 seconds

* 30 frames per second is the maximum for all video formats

With a video ad you can use the following calls to action:

* Apply now

* Download

* Contact us

* Call now

* Book now

Different Video Ad Sizes

It is very easy to make a mess of things when you are creating Video ads so it is essential that you pay attention to the right sizes and specifications. Some people find getting Video Ads right pretty tricky but you will be fine if you follow the information below on different sizes and specifications.

The Landscape Video Ad

Just like a landscape image, you can use a Landscape Video Ad to feature wider videos. This is a good idea if you want to use a cinematic approach to some of your videos. The wider Landscape Video Ads can have a greater impact on Instagram users than other video sizes.

Here are the important specifications for a Landscape Video Ad:

* The minimum resolution for a Landscape Video Ad on Instagram is 600 X 315 pixels

* The correct aspect ratio for a Landscape Video Ad is 1:91:1

The Square Video Ad

When you choose the Square Video Ad for Instagram you will not notice many changes. It is very important that you check to see how everything will appear on a mobile device including the call to action. Sometimes with this video size you can crop important aspects.

Here are the important specifications for a Square Video Ad:

* The minimum resolution for a Square Video Ad on Instagram is 600 X 600 pixels

* The correct aspect ratio for a Square Video Ad is 1:1

The Vertical Video Ad

The Vertical Video is a common sight on Instagram. When you take video with your smartphone it will be in this format. It is very important that you pay particular attention to the aspect ratio and the resolution with vertical video.

Here are the important specifications for a Vertical Video Ad:

* The minimum resolution for a Vertical Video Ad on Instagram is 600 X 750 pixels

* The correct aspect ratio for a Vertical Video Ad is 4:5


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How to Improve Your Personal Life with Exercise and More


Life can be difficult and full of worries, and when you’re not taking good care of yourself, things can become quite demanding. Without a proper diet and exercise, along with proper sleep, you could find yourself run down extremely fast. This caused unwanted stress and anxieties in our everyday living. A major part of improving your personal life revolves around elements that can keep you from going off the deep end.

Get exercise with a proper diet

Getting the right exercise for your body does not consist of trying out for a marathon. Nevertheless, if you want to stay in shape and maybe lose a few pounds, here’s the perfect way to start.

Walk for 30 minutes twice a day with a backpack containing up to five books.
Instead of having an extra alcoholic beverage, eliminate it, replacing it with water.
Substitute daily one serving of starchy carbohydrate with two servings of green vegetables. Rather than skipping breakfast and lunch and overeating on snacks, try snacking consisting of five small meals daily. Make sure you incorporate that with fruits and vegetables.

The key is to watch what you eat and drink. You are guaranteed to feeling better; giving yourself more energy that will allow you to tackle other tasks. Stress will be coped with much easier. Another way for stress is massage therapy.

The Benefits of Massage Therapy

Massage therapy offers many benefits. It helps to start your day relaxed, which is essential for balance. A simple practice would be starting at your head and scalp. What people fail to realize is that until they have massage they do no know how much stress they are carrying. Once you have an awareness of where stress is lodged in your body, you’ll know exactly which pressure points to work. This is what massage therapy can do for you:

Relief of muscle tension and stiffness
Greater joint flexibility and range in motion
Healthier and nourished skin
Improved posture
Faster healing from pulled muscles

Getting enough sleep

It is a proven fact that when you do not get enough sleep, this can make you ill. There are even studies that says healing is done while we are sleeping, meaning deep sleep produces the bodies highest form of hormones. A constant sleep pattern is necessary for the immune system to function at its peak. Have a regularly scheduled bedtime. Avoid exercising within three hours before bedtime. If you have problems winding down, do something relaxing like watching television, taking a bath, or listening to soft music.

It doesn’t take money to improve our lives or even watching or favorite talk shows. All it takes is a little discipline and action, and we’ll be well on our way to better our personal well-being as we age.

Proper rest, exercise and training your mind to think positive are a great way to improve your life. The best thing you can do is getting started now. Prolonging good health only sends you back to the same patterns. If you want to improve your personal life, you must take action and maintain that action for the course of your life.

Something to keep in mind is that exercise alone has proven to relieve people suffering with asthma, diabetes, heart disease, etc. In fact, studies have shown that people who exercise live a longer, improved and happier life. In fact, exercise has proven to relieve and even heal symptoms emerging from arthritis. If you have back pain, you will benefit from exercise since it will relieve your pain as well. To learn more, check out books at your library or visit the Internet.